![]() “We believe we’re on the precipice of immense growth for the entire digital audio industry. “Integrating Whooshkaa’s innovative broadcast-to-podcast technology means we’ll be able to bring even more third-party content into the Spotify Audience Network, helping advertisers to connect with even more audiences,” Spotify notes. Megaphone is the podcast platform of choice for AdLarge Media, as well as The Wall Street Journal. Thus, there is a big opportunity for broadcasters to grow their NTR through a platform powered by an on-demand audio source. ![]() “With the integration of Whooshkaa’s broadcast-to-podcast technology into Megaphone, radio broadcasters will be able to more easily and quickly turn their existing audio content into a podcast and access Megaphone’s industry-leading, differentiated suite of tools and technology,” Spotify explains. What does the purchase of Whooshkaa mean for publishers and advertisers, or for broadcast radio eager to thwart technology companies for stepping on its toes? Pop-punk icons Blink-182 have reunited and are heading on a world tour - which includes shows here in the UK and Ireland. Very Fast Powered by CoolStreaming, hosted engine and API Update Our Staff review and select best Radio Stations. This is a exclusive feature in beta test. With a commitment to continuing to help publishers around the globe grow their podcast businesses, Spotify has moved forward with the acquisition of an Australian podcast technology platform that the company says gives independent creators, publishers, broadcasters and brands “a cost effective, end-to-end platform to host, distribute, monetize and track on-demand audio.” Trending Our Algorithm choice for you the best stations. ![]() ![]() In 2021, new features for Streaming Ad Insertion, podcast ad buying in Spotify Ad Studio and the introduction of the Spotify Audience Network came to fruition. This included the November 2020 acquisition of Megaphone, enabling Spotify to offer podcast publishers new ways to monetize their content. ![]()
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